PT  - JOURNAL ARTICLE
AU  - Kotler, Philip
TI  - Reflections and Reactions II. Virtual Interview - After More than Decade Reconceptualizing Marketing: An Interview with Philip Kotler
DP  - 2009 Oct 31
TA  - Acta Mechanica Slovaca
PG  - 6--13
VI  - 13
IP  - 4
AID - 10.2478/v10147-010-0031-3
IS  - 13352393
AB  -